A few years ago, luxury in a hotel was measured by the size of the room or the number of stars.
Today, increasingly, it is measured by experience.
And there is an element that is gaining prominence in pools, terraces and beach clubs: the Balinese bed.

From furniture to experience
A lounger is functional.
A Balinese bed is something else:
is shade, privacy, comfort… and a clear sense of exclusivity.
It’s not just sitting or lying down.
It’s having your own space within the hotel.

2. Luxury that can be monetized
Many hotels have converted Balinese beds into:
- VIP areas
- reservable spaces
- premium experiences
This makes it possible to generate additional income without the need for major structural changes.
A piece of furniture becomes a direct source of profitability.

3. The “I want to be there” factor
In a world where decisions are made by looking at photos, there are elements that stand out.
Balinese beds have something key:
make the guest think “I want to be there”.
They are:
- visuals
- elegant
- associated with rest
- highly “instagrammable
And that directly impacts the choice of hotel.

4. More time, better experience
When a guest occupies a Balinese bed:
- stays longer in the pool area
- consumes more
- associates the hotel with a premium experience
It’s not just design. It’s customer behavior. Luxury in hospitality is no longer just what you offer. It’s how you make the guest feel.
And sometimes, that change starts with something as simple as the use of Balinese beds.
💬 Do you think this type of premium spaces will mark the future of hotel design?